McFly's genre of music can be been as pop, and most of the times, the music videos behind songs have a narrative. Love Is Easy is visiting 'Memory Lane' throughout this video, which fits in very well with the album it is apart of.
This first screen shot shows one of the narratives behind this song, which is that the band may love performing so much on stage, that they have based the whole video around it, connoting that they are pretending
to be in a concert performing to thousands of fans.
This extreme close up shot is dedicated to the target audience for this band, being girls in general.
This is a representation of both people of who enjoy this band and of events that have taken place. Due to this visiting memory lane, one of the bans biggest achievement was winning a Brit Award, which for those audience members who follow what the band gets up to will understand; in contrast to someone watching this video for the first time, not knowing what the award wad for.
Once again, fans are involved with this video, showing the closeness between the band and the fans enjoying there music. This shot shows a variety of age group members singing along to their music.
This shot clearly shows the props used within this music video, which helps contribute to the cost.
This shows the boys having fun, getting their personalities across. Not only this, but it too gets the lyrics across very easily.
^I actually found it difficult to analyse a music video.
This extreme close up shot is dedicated to the target audience for this band, being girls in general.
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